Have you seen a large surge in business and are struggling with managing your customer data and interactions? It may be time for you to get a customer relationship management (CRM) system. A smart and efficient CRM tool can help you streamline your sales and marketing processes and generate more leads. However, with the large…

In the dynamic world of business, profitability is the ultimate goal. As a business owner or manager, you constantly seek ways to increase your bottom line and explore new profit opportunities. However, envisioning and forecasting these potential avenues can be a challenging and time-consuming task. Enter Tom Droste and his groundbreaking presentation on “What If:…

Marketing is a critical aspect for businesses across all industries, but it’s particularly essential for painting businesses that constantly need to attract new clients, expand brand awareness, and grow sales. Digital marketing, in particular, is critical to staying competitive in today’s painting industry. Although many painting businesses recognize the value of digital marketing, few implement…

As time passes by, demographics change, and the world evolves, businesses must adapt to stay relevant and successful. One demographic that is quickly becoming a key player in the home buying and home improvement space is millennials. Some may not realize it, but a significant number of millennials are now in their 40s, and they…

PaintCare is the nonprofit organization that plans and operates paint stewardship programs in states that pass the paint stewardship law. PaintCare operates programs in CA, CO, CT, DC, ME,MN, NY, OR, RI, VT, and WA. In these states, paint recycling is made more convenient for households, businesses, contractors, and others with unwanted, leftover paint. PaintCare…

Painting is a skill that requires practice and repetition in order to become proficient. For professional painting contractors, having a comprehensive training program is essential for ensuring that crew members are able to perform their job to the highest standard. With enhanced quality and productivity, your crew will be field-ready faster, and your painting business…

You are probably familiar with the concept of paying for leads. On paper, it’s a great business model since you ONLY pay for results, but in practice, these are primarily sold as shared painting leads. Whomp whomp 👎🏼 But what if Google had a pay-per-lead advertising channel that allows you to acquire exclusive, high-quality repaint…

3M has established a partnership with Contractor Rewards to recognize the exceptional performance of its customer base. This program was designed to promote better collaboration, provide recognition, and foster a healthy relationship between 3M and painters like you. The 3M Contractor Rewards program offers a wide range of benefits for those who meet certain performance…

Meet the Women Trailblazing the Industry Did you know that women make up only 10% of the building trades workforce? Though in recent years, more women have entered skilled trades than ever before. Behr Paint Company wants to shine a spotlight on the underrepresentation of women paint contractors and celebrate the successes of women leading…

What’s All This “Recession” Chatter About? There’s been a lot of chatter recently about an upcoming recession. Living in a post-pandemic world—where service industries saw more of a boom than a decline—the word “recession” can quickly snowball into a panicked thinking or worse, panicked planning. I wish there was a way to be 100% recession…